Gucci Cotton sweatshirt with teddy bear 475373 X9M57

For the Gucci Cruise 2018 collection, the Creative Director introduced a new way of writing the House name - Guccy, Guccify, Guccification - influenced by tags found on Instagram. Here it is paired with a needlepoint teddy bear which gives a playful touch to the sweatshirt.

Fuchsia felted cotton jersey

Needlepoint teddy bear and "Guccy" appliqué on the front

Crewneck

100% cotton